Archive for the 'Tech' Category

Intel Chip Chat — Architecting Next-Gen 45nm

I first got to work with Intel’s Stephen Fischer after he agreed to do an on-camera interview about the making of Penryn — Intel’s next generation of transistor technology measuring 45nm — in January of 2007. He was proud, humbled and shared a first-had story about how he and his team were the first to test a Penryn chip in Sacramento, California one late evening into the morning. Champaign all around! OK, sparkling cyder it was.

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The Future of Accelerator Technology - Intel Chip Chat

This is the first in a series of Intel Podcasts called Chip Chat, where Intel insiders take time to talk about what they do in the vast company that makes the most complex things ever built by humans…the computer chip.

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Pluck Adds Social Media & Feeds to Corporate Website

This can be a way to bring to the corporate pressroom feeds of blogs and media you follow. Adding widgets to corporate Web sites can help bring your site to life, and you can alter the content to meet calendar events or company happenings. By having a feed like this in a pressroom, it shows what and who is of interest to the company and it can be a forcing function that gets company storytellers or experts to chime in whenever they see incorrect information pop up on a feed.

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Inside Intel’s Extreme Laptop Testing Lab

This is a video I got to shoot inside the Intel benchmarking lab in Santa Clara, CA just prior to the release of the first Extreme Edition processor for laptops. Gamers delight! Mobility without sacrificing gaming performance.

Inside Intel’s Extreme Laptop Testing Lab

This is a video I got to shoot inside the Intel benchmarking lab in Santa Clara, CA just prior to the release of the first Extreme Edition processor for laptops. Gamers delight! Mobility without sacrificing gaming performance.

Research@Intel Day: Tera-scale

This story was an experiment in itself. Master storyteller Jason Lopez steps into Ken Burns-style using his tiny digital still camera with video capabilities. The style is not new, but the combination of great writing that describes the photos and videos, and the interesting research projects….it all works! It pulls you in. It makes allows you to slow down and absorb what the Intel researchers are talking about. And the photos and video burn meaning into your brain, helping you understand what challenges these silicon researchers are surmounting. I just love the impact of this storytelling style!

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HP on Replacing 7000+ desktops in 2 months

The HP Bladesystem podcast here is a good example of showing how companies work to get new, better technology proliferated. This is interesting to tech industry folks, investors and provides insight to any company deciding if it’s time for a technology upgrade.

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Spock Finds Info About People

I just signed up for a Spock account last week, so here’s what Scoble finds out from Spock’s co-founder Jay Bhatti.

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Inside Smack on Gamemakers

XtremeQuest is a pretty cool series that takes you inside the workrooms to meet PC gamemakers who are developing new titles that take advantage of Intel’s Core 2 Quad processor.  The four-brained chip is allowing game developers to split up the game so that particular functions or engines are run on each of the four slivers of silicon inside the Quad core CPU.

Here’s the latest episode:

[youtube=http://www.youtube.com/watch?v=tINuDKmspFI]

Terascale Research Paving Future For Moore’s Law

Leaping from mega to giga to tera hertz started off being about speed, but then things took a right turn and we now find that computer “performance” is taking on new meaning. Speed and the ability to multitask are what we see when we get a new computer. But just as important — at least to today’s chip designers, software developers and researchers — is efficiency. Doing things faster, more things at the same time and conserving battery life or electricity are the cornerstones of every novel idea that goes into making the most complex things ever created by man…the computer processor.

Here’s a video I shot of my buddy Sean Koehl at Research@Intel Day 2007 as he swiftly describing some crazy complex research Intel is doing to ready the world for a day when computer processors will have 10s to 100s of brain cores in a single chip.

In addition to his five day jobs working in the corporate technology group, Sean is also an editor and contributor to the newly released Intel Reseach blog.