Archive for January, 2008

Traditional vs. New Media with CNET’s Rafe Needleman at CES BlogHaus 2008

Jennifer Jones’ “Marketing Voices” caught CNET’s Rafe Needleman at the PodTech BlogHaus at CES 2008. Needleman tells how CNET’s doin’ their thing and shares his views on “traditional” versus new media. Jones and Needleman discuss the frustration of journalists who wish many of the bloggers had more academic training and knowledge.

[podtech content=http://media1.podtech.net/media/2008/01/PID_013329/Podtech_MV_CES2008_Rafe_Needleman.flv&postURL=http://www.podtech.net/home/4877/cnets-needleman-on-his-views-of-traditional-versus-new-media&totalTime=502000&breadcrumb=27aa48f693354041b3ee8647c200233c]

SWEET! WordPress.com Now a Video Publishing Tool

I learned from Jackson West tonight that WordPress is getting even better! I’m gonna bump up to the pro account!

From his post today:

In addition to receiving a generous new round of venture capital, Automattic, the company behind WordPress.com (and the backend provider for NewTeeVee and the rest of the GigaOM network), has announced a storage upgrade for users. Combined with the beta video player, server-side transcoding and a new Flash-based uploading interface due to be released shortly, this makes the $20-a-year WordPress.com pro account a simple, turnkey solution for videoblog and podcast publishing.

Investing in Our Future — Davos & Globe Trottin’ Tech Leaders

Leaders from many countries are meeting in Davos, Switzerland this week to share wisdom, pain and real plans for making the world a better place.

We have more access to who’s there, what they’re saying and what are the real big ideas that can really be put into action. I’ll be tuning into YouTube and sharing some on Facebook (Intel World Ahead) some of the things Intel Chairman Craig Barrett and his team are doing at Davos. There’s a cool “The Davos Question” YouTube site where people can upload videos and share the stories they want world leaders to hear.

[youtube=http://www.youtube.com/watch?v=BDqs-OZWw9o]

The Power of Collaborative Innovation is this year’s theme. What’s powerful is when we can begin to see leaders join forces and integrate their great efforts to make a bigger, quicker and more meaningful impact in places around the world.

Dr. Barrett will show how he is leading commitments to invest in teachers, education tools and even healthcare efforts around the world. In the February issue of Fast Company, Dr. Barrett tells it like it is — he’s working hard with many leaders around the world, and making real progress.

“The various ministers and presidents always ask Intel to build a plant in their country to create jobs,” says a former Intel senior executive. “That is obviously not possible, at least not in every country around the world. So the Intel execs give an answer along the lines of, ‘We understand your desire to join the digital revolution, and we are going to do even better than building a plant. We are going to train your teachers in the use of technology.’” That, says the former exec, means “more good PR at a reasonable cost.”

The Fast Time story — “Intel’s Amazon Ambitions” — focuses on Intel World Ahead efforts called “The Most Remote Digital City,” a WiMAX equipped city of Parintins located in the heart of the Amazon.

“The demonstration projects are a rip-off of the Nike slogan, ‘Just do it,’” says Barrett. “I’ve given presentations around the world about the latest broadband wireless technologies. People will say, ‘That’s very interesting,’ and go away. But if you do a demonstration like Parintins in their backyard, people take notice. And they start to say, ‘This is not theory. Look, it’s real. You can touch it.’”

The Fast Company article ends:

Hardly the hyperbolic digital makeover of Intel’s initial press release. “These kids now have a little more opportunity than they did before,” Barrett says, “and we’re seeding the forest for the next billion trees.” Not to mention the next billion customers.

Here a related videointerview with Dr. Barrett from February 2007. You can hear his heart’s in it!

[podtech content=http://media1.podtech.net/media/2007/02/PID_010377/Podtech_Intel_CraigBarrett_UN.flv&postURL=http://www.podtech.net/home/2249/intels-craig-barrett-on-the-un-and-silicon-valley&totalTime=467000&breadcrumb=09ad0cc64d874c958462b41db574a0f5]

Creativity Doesn’t Come Out of Thin Air

[youtube=http://www.youtube.com/watch?v=gQkdVymW8C8]

This is fun, done quickly and incredibly creative and memorable video about the new thin laptop, MacBook Air.   Even Nats video description is great:

 Has Apple considered the implications of its glorification of thin models? Has it once considered the feelings of my “big boned” HP, and how she’s felt living in a society where you’re only as attractive as you are THIN? And what about the young processors that are at an impressionable age. Do they need this pressure? I think not.

Hands on MacBook Air tour & review my Gizmodo.

Mobile Internet Devices Make a Splash at CES 2008

The more I see, the more I want one…or two! I\’m not the only one feeling this way after CES 2008.

[podtech content=http://media1.podtech.net/media/2008/01/PID_013323/Podtech_Intel_CES2008_Ultra_Mobile.flv&postURL=http://www.podtech.net/home/4857/mobile-internet-devices-make-a-splash-at-ces-2008&totalTime=180000&breadcrumb=b438cb739c7540e6ad6896c089f76bce]

CNBC Shares Video on Web Before Airing on Cable

Impressive to see NBC go all out at CES — a huge presence! A whole booth devoted to broadcast live NBC and CNBC shows, and using their Website all the while. They became the story for many media watchers and social media buzzhounds.

Today Intel’s new CFO Stacy Smith did his first TV interviews explaining the company’s quarterly earnings. Record revenues but Wall Street had its way.

It’s interesting to see how Jim Goldman’s one-on-one interview with Stacy was released first on the Web. Much of it has to do with the timing — Intel announces earnings after the bell, making it difficult to feature the live interview in a show. So why hold the interview to air first the next morning in its entirety on cable? The value of web video audiences is gaining more ground, nipping on the heals of how media bosses value of broadcast audiences.

It’d be great if CNBC would let me copy and embed their videos into my blog.  Coming soon?

Shel Israel on Social Media Worldwide Momentum

Shel Israel is definitely among my top favorite social media wisemen and Jennifer Jones has a nice insight into Shel and so many communication gurus doing great things.

Like so many, I believe there’s an unstoppable swell of social media energy and needs inside companies and industries around the world. It’s up to us to help companies, industry and government leaders understand why we ought to keep forging into new ways of communicating better using the Internet. Younger folks, even my own kids, are already using the Internet like I used to use the phone, radio, TV and the yellow pages. Heck, my five-year-old knows how to answer a Skype call and turn on the video chat!

Let’s keep movin’ ahead with it!!

[podtech content=http://media1.podtech.net/media/2008/01/PID_013309/Podtech_MarketingVoices_Shel_Israel.flv&postURL=http://www.podtech.net/home/4850/social-media-worldwide-shel-israels-perspective&totalTime=450000&breadcrumb=98b6db17d747439fa5d78b75bdfa0848]

Even Intel Hit by Meanest Thing Gizmodo Did at CES

[youtube=http://www.youtube.com/watch?v=YJRwZMG5GQ4]

Gizmodo bloggers equipped with some TV-B-Gone clickers caused a ruckus at CES as they roamed the floor and randomly turned off TV monitors while companies were trying to demonstrate their new technologies to booth audiences.  Bloggers behaving badly may have caused some ramifications we’ll all want to watch as the social media tidal wave rises.  Seems tradition and new media was coming together more an more — example was how NBC went all out at CES — but there are still holders-on or people who believe the social media phenomon will reveal more the ugly side of democracy than the more controlled era of traditional media.  Let’s see what happens.  Here’s a good post by CNET.

CES 2008 — New Kind of Chip on the Vegas Strip

Building on a creative video monologue by PodTech’s Paul Lancour about the wonder of Intel’s latest 45-nanometer transistors, the Intel team doubled down at CES and took a new Penryn chip (a sliver of silicon etched with Intel’s newest dual core processor) to the Las Vegas strip and asked people “what do you think this is?”

[podtech content=http://media1.podtech.net/media/2008/01/PID_013293/Podtech_Intel_CES2008_ProcessorInYourP.flv&postURL=http://www.podtech.net/home/4832/intel-asks-what-is-this-thing-at-ces-2008&totalTime=154000&breadcrumb=346c362832284c319bc98bc525d8b2cd]
Here’s what people said when they held the chip inside the Intel booth at CES:

[youtube=http://www.youtube.com/watch?v=T_OT7KuC4vs&feature=user]

My CES Social Media Posse — Leap in Interest

Last year at CES 2007, I remember seeing a huge surge in the number young people with digital video cameras visiting the Intel booth. I typically work with local, national and international broadcasters, so I took every opportunity to try and meet this new crop of video bloggers.

This year at CES 2008, I saw two times more people walking around video taping our booth, learning about the latest technologies from Intel experts. I even brought my Sony HDV cam and shot several interviews and the Intel keynote — here’s an Intel blog post I shot and wrote featuring a few short clips of Smash Mouth on Stage with Intel CEO Paul Otellini. As did my “double down” pal Nick Knupfer.

What I love most every year — this was my seventh CES in Las Vegas — is getting to see so many of my media friends, coworkers and even college buddies (ran into one of my best Chico buddies at the Intel keynote). This year took things into a new stratosphere because I got to connect and work alongside fellow social media enthusiasts and see my Intel pals like Bryan Rhoads really have fun with more resources devoted to social media. Today’s (somewhat) more organized efforts spouted from organic energy a few years ago, and now I see the social media posse swelling with new talent. We’ll making new inroads, new friends and better relationships along the way. This is great, because I believe that we ought to encourage any Intel employee to participate with social media in a smart, fun way. The more people we have out there, the more connected and meaningful Intel will be to people’s lives. More relevance and more able to respond to what’s happening today and any changes we need to make in order to make a positive impact in the world. If we keep at this pace, I (and many of my coworkers) believe we can help move up into the top ten most recognized brands using social media.

Here’s some of the social media posse action from my visit to CES 2008:

Everyone’s favorite “Tell Me How It Works” guru and my Chico WildCat buddy Ralph Bond and I visited PodTech’s BlogHaus the evening after Bill Gates’ keynote. At that point, he thought my soft brown Italian jacket was the most talked about thing at CES.

Ralph Bond, the Venetian, CES 2008Ken Kaplan, the Venetian, CES 2008Ken Kaplan, the BlogHaus, CES 2008

We got to hang out with PodTech’s wonderful interviewer and photographer Michael Johnson:

Ken Kaplan, Micheal Johnson, Rohit Bhargava @ CES 2008 PodTech BlogHaus

There’s never a dull moment because even standing in long taxi lines allowed time for mindflow sessions with geniuses like Rohit Bhargava.

Rohit Bhargava at CES 2008

Hotel hopping with John Furrier — who helped me dive fast and deep into Podcasting in 2005:

John Furrier @ CES 2008

And seeing Brian Giesen’s bright smile and energy at breakfast is enough to give anyone a jolt — let’s hit the show!

Brian Giesen at CES 2008

Intel got to sponsor this year’s killer blogger bash “It Won’t Stay in Vegas.” Intel gave away a free ride on the Zero G plane, a cool promotion to celebrate everyone reaching new heights in mobility. Even Doc Searls took the flight as did other top bloggers (Andru Edwards from GearLive) and tech industry shakers. Here is a video from Tom Foremski, whos shows the social media posse he ran with at CES 2008 (rebloged here).

[youtube=http://www.youtube.com/watch?v=6n_UmO7EOXw]

In the Tom’s video above there’s has a blip from the bus ride where a guy shows off an MID — see the video I shot on MIDs from the Intel booth.

[youtube=http://www.youtube.com/watch?v=sDq91FD3s3I]

And it’s great to see the action from the PodTech BlogHaus.

I flew back to the Bay Area on the new Virgin America — what a great flight! Cool new painted planes, sweet back seat touch screen entertainment with music videos, live TV and other cool things. Got a few drink and really enjoyed the spirited, lovely people working for the new airline. As I entered the plane, I got to congratulate Robert Scoble holding his cheerful newborn baby. That’s what life’s all about!

One person I most missed this year compared with last year?  Jeremiah Owyang, one of the best social media posse pioneers who has helped me make so many connections and is helping so many others nowadays playing in the big leagues at Forrester Research.